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Press release:

Ref: OGI0155
1st April 2009

 

Online Quote Volumes Attract Aggregators

 

Brokers using Open GI’s ecommerce solutions delivered over 20 million quotes in February – a figure that continues to increase in line with new aggregator partners.

The latest to sign up to Open GI’s eAggregator panel is CheaperCover.com, owned by InsureTECH Systems Limited (part of the Fortis UK group), giving access to the aggregator channel to brokers selling car insurance. They join 16 major comparison sites including Confused.com, Comparethemarket.com and moneysupermarket.com – all of which are now linked to Open GI quote engines for motor, bike, home and commercial vehicle.

eAggregator complements Open GI’s ecommerce solutions eStarter and eBroker – helping brokers achieve product listings with major aggregators. Full integration with the Open GI back-office system is included – increasing sales opportunities and introducing time and efficiency savings for both parties.

Open GI Sales & Marketing Director, Simon Hughes, said: “eAggregator is a great solution for brokers and their clients. Consumers not only benefit from competitive pricing but they can also link directly from the quote on the aggregator site to the brokers’ website without rekeying any quote data – saving time and money for the consumer and increasing conversion rates for the broker.

“The solution minimises the high costs associated with online marketing, as brokers are able to seamlessly connect their Open GI quotation engine to aggregator sites and benefit from national coverage. The addition of Cheapercover.com will no doubt further increase quote volumes.”

Peter Shaw, Marketing Manager of CheaperCover.com, said: “We are delighted to be on board with Open GI and are impressed by the functionality that the eAggregator solution offers to brokers. The partnership will be beneficial in providing access to brokers seeking to enhance their online strategy. Brokers will ultimately be able to offer a greater range of quotes whilst maintaining high service standards.”

 


For More Information contact:
Stacy Prosser
Marketing Team Leader
Open GI
Tel: 01905 754455
email: stacy.prosser@opengi.co.uk


Notes to Editors:


Open GI supplies market leading IT solutions to insurance brokers across the UK & Ireland. With 25,000 users in around 2,000 firms, the company has a 40% share of the UK broker market and is committed to technological innovation. Open GI technology enables personal and commercial lines brokers trading in standard and niche markets to streamline business activity and become more profitable. With a workforce of 300 people and a 30 year heritage, the company enjoys a strong financial performance. For the year ended 31 st May 2007 Open GI reported revenues of £27.3 million and an operating profit of £13.6 million.

 

About InsureTECH Systems


InsureTECH Systems Limited is part of Fortis (UK) Limited, a leading provider of personal and commercial insurance solutions and life protection in the UK. Set up in 2006, InsureTECH Systems Ltd is a provider of technology solutions for the Insurance industry. Based in Redditch, Worcestershire it employs a team comprising of software developers, marketing professionals and ecommerce experts.


About CheaperCover.com


CheaperCover.com, developed by InsureTECH Systems, is an insurance aggregation service for consumers to search for and make comparisons of prices for car insurance business. Awardwinning CheaperCover.com is an innovative insurance comparison website which gives insurance providers the chance to enter an online reverse auction to win customers’ business. The site allows brokers without the technical capability to participate directly on aggregators, to compete on this growing channel. Since launch in March 2008, CheaperCover.com has won the ifs Financial Innovation Awards 2008 ‘Most Promising New Product Insurance’ and was rated third in an independent review of 52 aggregator sites, based on security, functionality, and Treating Customers Fairly (Defaqto, September 08).


For press enquiries relating to InsureTECH Systems or CheaperCover.com, please contact:
Tel: 023 8035 2754
Email: press.uk@fortisuk.com

 

 

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